In this episode of the Titan Talks podcast, host Jonathan Stern interviews Mike Blumenthal, owner of Near Media, a research and media company focused on local search. They discuss the importance of Google Business profiles for home service professionals, the factors that contribute to rankings on Google, and best practices for improving online presence and generating leads. Mike also addresses common issues such as the filtering of reviews and account suspension on Google. He advises home service professionals to focus on creating a strong online presence by optimizing their website, collecting customer contact information, and actively managing reviews and customer relationships. Overall, Mike emphasizes the importance of owning customer data and leveraging it to generate business.