From Corporate Grind to Cutting Grass: How Curtis Gaines Built His Business on Faith & Hustle
Ep 42: Curtis Gaines - Family, faith, and finding life’s work
About this business
Right Price, Right Choice Lawn Care Services is a landscaping and lawn care company based in Murfreesboro, Tennessee, just outside Nashville. Founded by Curtis Gaines, the company started with a single push mower and has grown to serve both residential and commercial clients. They focus on providing high-quality lawn care services and have built a reputation through word-of-mouth, Google reviews, and a strong online presence. The company now employs a team of eight and handles a variety of large-scale projects, including distribution centers and retail properties.
“Everything is [my responsibility]. And if you take in life that it’s your responsibility, whether it’s good or bad and not push it on anybody else, you’ll be successful. So if our company is doing good and we’re getting these great reviews, that’s part of me. If we did something wrong, that’s part of me. So I own that responsibility.”
Highlights
1. Curtis Gaines started his lawn care business with a push mower and his grandmother’s car, eventually leaving a 16-year career at Walmart to pursue it full-time. 2. The business has grown to include eight team members and services large commercial properties, including a new Ferguson distribution center. 3. Curtis emphasizes the importance of consistency, communication, and focusing on a niche in the landscaping industry. 4. Effective marketing strategies include leveraging Google reviews, word of mouth, a professional website, and social media.
.avif)
.avif)
